With less than a week before Licensing Expo, License Global spoke with Aimee London, vice president of franchise marketing, Mattel, about anniversary celebrations and how the company grows its new and existing franchises.

With Licensing Expo less than a week away, License Global speaks with Andrea Fasulo, head, global licensing, Supercell about how its “The World of Clash,” “Clash of Clans” and “Clash Royale” are moving into brand licensing.